Currently Reading:
Building a Culture of Curiosity
06
06
06
Building a Culture of Curiosity
How we keep our creative culture alive through experimentation, dialogue, and design.
Author:
Lauren Bennett
Date:
October 5, 2025
Read Time:
3 min
Category:
Studio
Curiosity is the quiet engine of ORVANE. It’s the force that turns a simple brief into a landscape of possibilities, and it’s the reason our studio floor is always scattered with sketches, half-finished concepts, and strange experiments that may never see the light of day—but still matter deeply. When we talk about building a culture of curiosity, we’re talking about creating conditions where exploration isn’t just allowed, it’s expected.
For us, curiosity begins with listening. Every project starts with a conversation, not an assumption. We ask questions that stretch far beyond the scope of the work—about emotion, intention, and what sits beneath the surface of the idea. This kind of inquiry often uncovers the real story hiding behind a brief, the one waiting to be shaped into something more meaningful than a deliverable.
Inside the studio, curiosity expresses itself through ritual. Weekly “open table” sessions allow anyone—from editors to producers—to share something that inspired them that week. Sometimes it’s a vintage commercial, other times a piece of poetry, an observation from a subway ride, or a childhood memory that resurfaced unexpectedly. These fragments become seeds that help shape our collective imagination.
But curiosity isn’t always comfortable. It asks us to step into the unknown, challenge our habits, and question whether the way we’ve always done something is still the right way to do it. This mindset reshapes our process constantly. One month, we rebuild our editing workflow; the next, we rethink how we approach lighting tests or pitch decks. The studio evolves not in leaps, but in small, continuous shifts.
Ultimately, building a culture of curiosity is about protecting the spark that draws creatives to this work in the first place. When curiosity is nurtured, projects become discoveries, deadlines become momentum, and the studio becomes a place where art and exploration can coexist. It’s not a methodology—it’s an atmosphere. And at ORVANE, it’s one we work diligently to keep alive.
Currently Reading:
Building a Culture of Curiosity
06
06
06
Building a Culture of Curiosity
How we keep our creative culture alive through experimentation, dialogue, and design.
Author:
Lauren Bennett
Date:
October 5, 2025
Read Time:
3 min
Category:
Studio
Curiosity is the quiet engine of ORVANE. It’s the force that turns a simple brief into a landscape of possibilities, and it’s the reason our studio floor is always scattered with sketches, half-finished concepts, and strange experiments that may never see the light of day—but still matter deeply. When we talk about building a culture of curiosity, we’re talking about creating conditions where exploration isn’t just allowed, it’s expected.
For us, curiosity begins with listening. Every project starts with a conversation, not an assumption. We ask questions that stretch far beyond the scope of the work—about emotion, intention, and what sits beneath the surface of the idea. This kind of inquiry often uncovers the real story hiding behind a brief, the one waiting to be shaped into something more meaningful than a deliverable.
Inside the studio, curiosity expresses itself through ritual. Weekly “open table” sessions allow anyone—from editors to producers—to share something that inspired them that week. Sometimes it’s a vintage commercial, other times a piece of poetry, an observation from a subway ride, or a childhood memory that resurfaced unexpectedly. These fragments become seeds that help shape our collective imagination.
But curiosity isn’t always comfortable. It asks us to step into the unknown, challenge our habits, and question whether the way we’ve always done something is still the right way to do it. This mindset reshapes our process constantly. One month, we rebuild our editing workflow; the next, we rethink how we approach lighting tests or pitch decks. The studio evolves not in leaps, but in small, continuous shifts.
Ultimately, building a culture of curiosity is about protecting the spark that draws creatives to this work in the first place. When curiosity is nurtured, projects become discoveries, deadlines become momentum, and the studio becomes a place where art and exploration can coexist. It’s not a methodology—it’s an atmosphere. And at ORVANE, it’s one we work diligently to keep alive.
Currently Reading:
Building a Culture of Curiosity
06
06
06
Building a Culture of Curiosity
How we keep our creative culture alive through experimentation, dialogue, and design.
Author:
Lauren Bennett
Date:
October 5, 2025
Read Time:
3 min
Category:
Studio
Curiosity is the quiet engine of ORVANE. It’s the force that turns a simple brief into a landscape of possibilities, and it’s the reason our studio floor is always scattered with sketches, half-finished concepts, and strange experiments that may never see the light of day—but still matter deeply. When we talk about building a culture of curiosity, we’re talking about creating conditions where exploration isn’t just allowed, it’s expected.
For us, curiosity begins with listening. Every project starts with a conversation, not an assumption. We ask questions that stretch far beyond the scope of the work—about emotion, intention, and what sits beneath the surface of the idea. This kind of inquiry often uncovers the real story hiding behind a brief, the one waiting to be shaped into something more meaningful than a deliverable.
Inside the studio, curiosity expresses itself through ritual. Weekly “open table” sessions allow anyone—from editors to producers—to share something that inspired them that week. Sometimes it’s a vintage commercial, other times a piece of poetry, an observation from a subway ride, or a childhood memory that resurfaced unexpectedly. These fragments become seeds that help shape our collective imagination.
But curiosity isn’t always comfortable. It asks us to step into the unknown, challenge our habits, and question whether the way we’ve always done something is still the right way to do it. This mindset reshapes our process constantly. One month, we rebuild our editing workflow; the next, we rethink how we approach lighting tests or pitch decks. The studio evolves not in leaps, but in small, continuous shifts.
Ultimately, building a culture of curiosity is about protecting the spark that draws creatives to this work in the first place. When curiosity is nurtured, projects become discoveries, deadlines become momentum, and the studio becomes a place where art and exploration can coexist. It’s not a methodology—it’s an atmosphere. And at ORVANE, it’s one we work diligently to keep alive.